The Drift Collective

In the Summer of 2020 I worked with The Drift Collective to create new content for them. This was a studio shoot, I creatively directed this shoot from start to finish. I started with recruiting a variety of different people to create the new narrative of diversity that they wanted to build. I got a studio and I studied their brand and was able to create content based on the goals they had for their company at the time. I creatively directed the shoot from start to finish. Everything from gathering models to research, and final photos and edits. After the photoshoot I collaborated with a graphic designer to build graphics for their social media that aligned with their goals for the brand at the time. Their goal at the time was to start to tell the story of the communities they supported and the importance of sustainability in clothing.

Photos for the project below: